What is liquidated stock?

 

Liquidated stock is mass stock that a business needs gone quickly so they sell it all together for a reduced price, the process being called liquidation. This allows the business to make room and a bit of money to get other stock that can outperform the liquidated stock.

 

Why would you liquidate instead of selling normally?

 

Liquidation offers many opportunities that many other routes of selling cannot. Many companies end up having stock that cannot be sold, this could be from things like investing into fads that weren't sold fast enough or buying stock with a small target market. Liquidation allows businesses in this situation an opportunity to sell it as quickly as they can buy up more stock, something almost all other methods of sales lack, and even those few don’t directly give money while liquidation does. This money then allows the purchase of more stock to take the place that the liquidated stock had.

 

How can I get good value out of liquidated stock?

 

While liquidation can be great, due to its nature it is often heavily discounted. If you know your market well, you can often avoid this by going to competitors to sell to. This gives the benefit of them having more desire for it than other businesses, so will pay more for it.

 

Who can I sell liquidated stock to?

 

Liquidated stock is almost always sold to aptly named liquidators. It’s not just because their name is similar, liquidators are specialised to deal with mass stock, a category liquidated stock falls under. Pink Liquidation offers amazing service when it comes to liquidated stock, being able to get the stock off you less than 24 hours after a price has been decided. All you have to do is press ‘sell your stock’ and we can get to deciding a price right for you.